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All generic variables
| VARIABLE CODE | VARIABLE DESCRIPTION |
|---|---|
| {item_names} | The explicit name(s) of the purchased items the email was triggered for as a link back to the item |
| {customer_username} | Displays the username of your customer |
| {customer_first_name} | Displays the first name of your customer |
| {customer_last_name} | Displays the last name of your customer |
| {customer_name} | Displays the concatenated first and last name of your customer |
| {customer_email} | Displays your customer’s email address |
| {order_number} | Outputs the order number for the order |
| {order_date} | Outputs the date of the order |
| {order_datetime} | Outputs the date and time of the order |
| {order_subtotal} | Outputs the order total minus the tax and shipping amounts |
| {order_tax} | Outputs the tax amount of the order |
| {order_pay_method} | Outputs the payment gateway or payment method used |
| {order_pay_url} | URL for customer to pay their (unpaid – pending) order |
| {order_billing_address} | Outputs the billing address for the specified order |
| {order_shipping_address} | Outputs the shipping address for the specified order |
| {coupon_code} | Outputs the dynamically generated coupon code for the customer. * must be using the “after coupon used trigger“ |
| {coupon_code_used} | Outputs the coupon code used by the customer for the order. * must be using the “after coupon used trigger“ |
| {coupon_amount} | Outputs the value of the coupon generated/used. * must be using the “after coupon used trigger“ |
| {dollars_spent_order} | Outputs the amount that the customer spent for the order |
| {store_url} | Outputs your store’s URL/web address without https |
| {store_url_secure} | Displays your store’s URL/web address with https |
| {store_url=path} | Displays a URL appended to your domain allowing for tracking of the link. For example, you can use {store_url=/my-account} to send your customer to their account page |
| {store_name} | Displays the name of your store |
| {unsubscribe_url} | Displays a dynamically generated URL that the customer can click to unsubscribe from emails |
| {post_id=xx} | Displays an excerpt of a selected blog post where “xx” = the post ID |
| {download_url} | Displays the URL to the downloadable file when available |
| {download_filename} | Displays the filename of the downloadable file that is available to the customer |
| {order_billing_phone} | Displays the billing phone number of the customer |
| {order_shipping_phone} | Displays the shipping phone number for the customer |
| {webversion_url} | Displays the raw URL to visit a webversion of the email – requires being wrapped in a custom link in the email body |
| {webversion_link} | Generates a direct link to the webversion of the email with the text “View in browser” |